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Bullet Bra Chronicles

Writer: Belle WebbBelle Webb

Have you ever watched an old film and thought, 'Wait a minute, why are those bras making women's breasts look like cone-shaped rockets?' Well, turns out, there’s a method behind the pointy madness—let’s dive into the strange, sharp.



That "pointy" or "bullet bra" shape was a deliberate fashion choice that peaked in the 1940s and 1950s. There were a few reasons for this design:


1 - Fashion Trends & Silhouettes – The hourglass figure was highly desirable at the time, and pointy bras enhanced the shape under clothing. Dresses and blouses were often structured to accommodate and emphasize this look.

2 - Influence of War-Era Design – During World War II, utility and structure influenced women's fashion, and undergarments were designed with more rigid construction to provide support without elastic (which was rationed).

3 - Hollywood Influence – Actresses like Marilyn Monroe, Jane Russell, and Lana Turner popularized the pointed-bust look, making it a standard of beauty at the time.

4 - Marketing & 'Support' Claims – Brands advertised the bullet bra as providing superior support and lift, which was seen as beneficial for posture and appearance.


By the 1960s, softer, more natural shapes became popular, and the conical look faded. Did you notice it in a particular film?

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